interviews

Client Testimonials

Whether you are an established business or a start-up company, client testimonials is a good way for business to showcase their products through their customers. As a society we tend to be influenced with what people say about certain places, products, or services. YELP is a prime example of how reviews and ratings from consumers can influence the success of a company. The better the ratings, the more popular the business. That is why the power of customer testimonial is important in the large landscape of a business. It shows to their target audience that their product works from people who have used it firsthand. 

Many companies are incorporating video testimonials as a marketing tool. It can be used as a stand alone video or be incorporated as a soundbites in a promotional video. By presenting prospective clients with situations of your services improving your customers’ lives or asking them to speak for themselves adds an element of credibility to your business, which in turn will generate more traffic leads, convert customers and ultimately lead to increase sales. If your company is interested in creating a video for your company feel free to email us and we can help you create the perfect video that suits your needs.

 

 

Behind the Scenes with Tonkean

Last week we had a pleasure working on a client testimonial with Tonkean, a company specializing in project management tools with offices in Tel Aviv and San Francisco. On this particular shoot, I was working CEO & Founder Sagi Eliyahu to interview one of their clients on their experiences using their product. Our interview subject was Wes Goldstein, Director of Client Engagement atJCS Consulting Group.  

Fiilex three light setup

Fiilex three light setup

I was excited for this shoot because it allowed me to test out the new Canon 70-200mm f2.8 mkII lens that I rented from a local photography store. I have been looking to getting this lens and read reviews online about it. My initial thought of the lens is that it was HEAVY! I was extremely impressed with the build quality being robust. There was nothing plastic about this lens as some others might tend to feel. Attached with my c100, this was a setup a dream come true for me. As far as the image quality, it has to be the sharpest lens I've used so far. The contrast and sharpness of the image is superior, even at an aperture of f2.8. 

Canon C100mkii with the 70-200mm f2.8 mkii

Canon C100mkii with the 70-200mm f2.8 mkii

Screen Shot of the interview 

Screen Shot of the interview 

Overall, I had a great time working with both Tonkean and JCS Consulting. I would personally like to thank Sagi and Wes for allowing me to shoot at their office. Please stay tuned as the video will be coming out soon. Make sure to also follow  us on Instagram and on Facebook to see what we are up to next.